Client Solutions:
Portfolio: Public, Media Relations
“Elise was very instrumental in positioning Briggs and Morgan as an anchor host and sponsor for ‘Minnesota Pandemic Summit—Working Together to Plan for a Pandemic.’ We collaborated with the State of Minnesota including the Department of Public Safety and the Department of Health, and the Business Continuity Planners. Elise secured a partnership with Minnesota Public Radio to hold the summit at the UBS Forum and broadcast it live on MPR. She also retained Twin Cities Business magazine as a sponsor, which was beneficial in promoting the summit. Her vision and direction for the overall program was crucial in making it a success.”
Greg Stenmoe, Esq.
Briggs and Morgan, P.A.
Misaki Marketing Communications’ Elise Schadauer has either personally pitched or been involved in directing the pitches for the following successful media coverage. Samples are available. Please call 612.822.2320 or email elise@misakimarketing.com.
- Star Tribune, January 10, 2012, How to Survive a Minnesota Winter
- HME News, July 15, 2011, A CPAP that travels; new cash sale item for reimbursement-strapped HME providers
- Sleep Review Magazine, June 2011, Traveling with CPAP
- Houston Informer, Houston News, Houston Chronicle, June 3, 2011, Houston-Based Monitor Medical Now Selling Transcend Travel CPAP
- ADVANCE for Respiratory Care & Sleep Medicine, Sleep Review Magazine, World Sleep Foundation, Sleep Apnea and Snoring, American Sleep Apnea Association News, May 18, 2011, Transcend Travel CPAP Approved for Air Travel
- USA Today, April 5, 2011, Somnetics to Offer First-Ever 30-Day Money-Back Guarantee for CPAP
- Sleep Review, March 16, 2011, Somnetics Showcases New CPAP Device at Trucking Event
- Minnesota Physician, February 2011, New technology extends research; Studying ways to optimize left ventricular assist device technology
- Overdrive, February 2011, Transcend CPAP is Alternative for Truckers With Sleep Apnea
- MD News, December 1, 2010, Central Florida Pulmonary Group Offers Shape-HF - New "No Stress" Medical Test is Simple to Take, Even for High-Risk Patients
- Twin Cities Business, October 2010, Devices on the Edge; A Gentler Heart Test
- Video News Release, May 2010, Shape-HF--A New "No Stress" Stress Test Brings Relief to Heart Failure Patients at University of Illinois Medical Center in Chicago
- Star Tribune, June 8, 2010, Creative strategies helped them get ahead; Surging sales put the owners of Taj Salon & Spa in an elite class. Now there's a second shop.
- Star Tribune, March 12, 2010, Can't we all just get along? Advice for working with commercial real estate lenders today.
- Medical Design Online, February 23, 2010, Apex Heart Care first Arizona Clinic to Install Shape-HF
- Bloomberg.com, Business Exchange, February 18, 2010, Importance of Snow Removal; Doing it Right Can Reduce Liability for Apartment and Commercial Building Owners
- WCCO-TV News, January 2010, With Winter Warmup, Beware of Bursting Pipes
- Oakland County Legal News, December 2009, Employment Connection: Program makes asking simple legal questions affordable for employers
- EP Lab Digest, November 2009, The Shape-HF Cardiopulmonary Exercise Testing System
- Twin Cities Business, October 2009, TRANSOM: Krass Monroe's New Program
- Professional Performance Magazine, Minnesota, May 2009, Profitable Customer Relationships: Five Steps to Improve and Grow Them
- Minneapolis/St. Paul Business Journal, June 2009, Journal Profiles Shape Medical Systems
- Cardiovascular Business, June 2009, Feature: New software optimizes link between CRT pacemaker and exercise
- Diagnostics & Imaging Week, June 2009, Shape-HF offers easier testing option for CRT therapy patients
- DOTmed News, June 2009, Device Tests Cardiac Resynchronization Therapy During Exercise
- Medical Device Daily, June 2009, Shape-HF offers easier testing option for CRT therapy patients
- Diagnostic & Invasive Cardiology, May 2009, U of I Medical Center in Chicago First Hospital to Install Innovative Shape-HF Cardiopulmonary Testing System
- DOTmed News, April 2009, Physician First in U.S. to Acquire Innovative Shape-HF Cardiopulmonary Testing System
- Minnesota Monthly, January 2009, Great Places to Work: Foley & Mansfield
- Finance and Commerce, November 2007, “Trudy Halla Named a Top Woman in Finance”
- Star Tribune, October 2007, Op-Ed Piece, “India: More Opportunity than Threat”
- Contingency Planning, April 2007, “Maintaining Momentum—Staying ahead in pandemic planning”
- Bench & Bar of Minnesota, May/June 2007, “Doocing the Blogzilla”
- Barrister, May 2007, “Congratulations on 125 years for Briggs and Morgan”
- Employee Benefits Planner, March 2007, “A primer on firing”
- Twin Cities Business Journal, February 2007, “Maclin set to take lead role at Briggs and Morgan this month”
- Minnesota Business, March 2007, “Selling Your Business”
- MWL With Equal Right, Spring 2007, “Creating Lasting Relationships—A Closer Look at Mentoring”
- Twin Cities Business Journal, November 2006, “Who will you call and when?”
- Minnesota Lawyer, In House Counsel, September 2006, “Communication and coordination are the keys to an effective pandemic response”
- Minnesota Health and Housing Alliance’s website, Spring 2006, “Augustana Care Corporation Employees Have Access to MinuteClinic “
- Compliance Today, May 2006, “Spice up your compliance program with PEPPER—Being proactive in reducing payment errors may prevent healthcare law enforcement from targeting you”
- Medicare Compliance Alert, January 2006, “Top Fraud and Abuse Enforcement Predictions”
- Medicare Compliance Alert, October 2005, “CMS Expands the Post Acute-Care Transfer Policy”
- Minnesota Association of School Business Officials Newsletter, September 2005, School Districts are Saving Money on Health Insurance—Even as Operating Budgets Shrink and Health Care Costs Continue to Grow
- Report on Medicare Compliance, April 2005, “Hospital’s Nightmare Ends as Judge Rejects Fraud Allegations Related to Nurse Ratio”